Hi, I’m Katelyn and I’m just like you.
When I started my business a couple years ago, like most of us, I had no idea what I was doing and kind of just figured it out. After taking every course, checking every checklist, reading every blog post, listening to every podcast, I was able to develop my own method. I was able to scale my business, refine my brand, and become more confident in what I was doing. While going through all of this, I realized two trends:
→ the resources accessible to new online service based businesses were all very vague, weren’t custom enough to you, and still left you confused
→ the quickest ways to scale (like hiring a coach or joining a group program or mastermind) aren’t financially realistic for a new biz owner.