How To Create Your Own Instagram Landing Page


If you’re using Instagram to market services, promote products, drive traffic to your blog, etc. then you’ve noticed that Instagram only allows one URL link in your bio at a time. It’s annoying, especially when you have multiple places you want to send your followers or visitors to.

Getting around this minor inconvenience is way easier than it seems. All you need to do is create your very own Instagram landing page!

We’re showing you exactly how to make it happen so keep reading for all the deets!

 
 
Hello Brand Collective | How To Create Your Own Instagram Landing Page
 
 

One way to create your own landing page for Instagram is to utilize a service called Linktree. This offers a basic landing page that allows you to promote several links to anything you’d like. As with any outside service it has its pros and cons, however the cons seriously outweigh the pros if you already own your website.

 

The pros…

  • It’s simple and easy to use as a basic landing page

  • You just have one URL to paste into your bio and never worry about changing it again. You can add, change, delete, edit all of your landing page links in an instant without changing your Instagram URL constantly.

  • Simple data collection. They show you how many times your link has been clicked.

The cons…

  • The free version is super basic, features their branding, and doesn’t allow for much customization other than some predetermined color schemes. If you want a more customizable option, you’ll have to upgrade to their paid plan, which to be honest, we feel that would be a waste.

  • You lose traffic. By sending your followers to your Linktree landing page you’re giving them dibs on all of your traffic.

  • You lose out on valuable data. Again, because Linktree is receiving your traffic they also receive your data. When it comes to Google Analytics, you won’t see the valuable breakdown of data like you would if a visitor landed straight on your site. Instead, you’ll only see them marked as “Referral”.

 

Okay, so now you’re probably thinking, “What the heck do I do then since Linktree is not the right option for me?”

Not to worry, we’ve got the best alternative…

Create your own mobile responsive landing page!

It’s super easy, no extra fees (since you already pay for your site hosting), you’ll drive traffic directly to your website right from the get-go, plus you have total branding control. You benefit 100%!

Here’s how to make it happen:

01 | Create a new web page

You can name it anything you like, but here’s some of our fave suggestions: / instagram, links, igfeed, ig, readmore, learnmore

02 | Hide your header, footer, and sidebars

If you’re a Squarespace user, paste this code into the page header code injection (found in the page’s advanced tab):

<style>
.Header {display:none !important;}
.Footer {display:none !important;}
.sqs-announcement-bar-dropzone {display:none !important;}
</style>

03 | Style and customize it any way you want!

This is your own personal Instagram landing page so you can get creative or just keep it simple with some menu buttons to steer your visitors into the right direction. Check out ours for inspiration!

04 | Test it!

Check the landing page URL on your mobile device and test the links to make sure everything works properly.

05 | Paste & go live!

Copy and paste your landing page URL into your Instagram bio and watch your site reap all the benefits!

 
 


xox, katelyn & nicole

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